The winners of The Global Loyalty & CX Awards 2023 have been announced
The jury of the International competition in the field of loyalty marketing, CRM and customer experience management - “The Global Loyalty & CX Awards 2023” announced the completion of voting and named this year’s winning projects. The award ceremony took place in Dubai, UAE as part of the Loyalty & CX Gulf’24 forum.
This year, 54 projects from 17 companies from five countries were submitted to the competition. 18 applications scored maximum points in the nominations and became winners.
The list of winners based on the final voting results:

  • Best Loyalty Program - Financial Sector – Arctic Capital Broker Limited (Mauritius).

  • Best Loyalty Program - Telecom Sector E& (UAE) – Loyalty program “Smiles”.

  • Best Loyalty Program – Food Retail – Majid Al Futtaim  (UAE) – Loyalty program “Share”.

  • Best Loyalty Program – Non-food Retail – Apparel Group (UAE) - Loyalty program “Club Apparel”.

  • Best Loyalty Program – Petrol Stations – Emarat General Petroleum (UAE)  - Loyalty program “EmCan”.

  • Best Cobranding Loyalty Program Ingosstrakh (Russia) - Project  “Ingo Ecosystem”.

  • Emotional Connection ENOC (UAE) – Loyalty program “Yes Rewards”.

  • Best Use of MarCom – PSB (Russia) - Project “Analytical CRM platform "Communication Center PSB"”.

  • Best Loyalty Program Marketing Campaign beeline (Russia) - Loyalty program «Soty»).

  • Start of the Year – Emarat General Petroleum (UAE)  - Loyalty program “EmCan”.

  • Gamification of the Year – beeline (Russia) - Project “ Gamification stack of products”.

  • Best CX in Financial Sector – PSB (Russia) - Project “Retail Credit Workflow 2.0”.

  • Best CX in Healthcare – Medcare Hospitals & Medical Centres (UAE) – Project “From Transaction to Experience”.

  • Best Use of Customer Feedback and Insight - Medcare Hospitals & Medical Centres (UAE) – Project “ Feel what they Feel, Hear what they Hear”.

  • CX Innovation of the Year – PSB (Russia) – Project “Digital Self-Service Office (Video banker)”.

  • Loyalty Solution of the Year – beeline (Russia) – Joint project beeline & Accelera: Integrated solution for loyalty program processing and gamification.

  • Person of the Year in Loyalty Marketing – Paula Thomas (Let’s Talk Loyalty и LoyaltyTV).

  • CX Team of the Year – Medcare Hospitals & Medical Centres (UAE).

January, 16 / 2024

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